Vainavi Technologies

Mahatma Nagar, Nashik, Maharashtra

Vainavi technologies is a leading firm which is dedicated to offering a best, highly acclaimed and affordable social media optimization services.the importance of social media can no longer be denied. A brands reputation can be made or ruined on these sites in a matter of hours. After a companys website, its social media pages are checked. The social media pages often determine the credit worthiness of a brand. Social media can be considered as the most versatile channel for potent marketing of any brand. Many brands have established various accounts and pages on the various social media sites. However, such pages are not updated regularly or even effectively. The content on such social media pages is neither interesting nor relevant. Social media marketing is one of the first steps in laying the foundation of social web presence of a brand. It is crucial to pick the social media channels that will be accessed by the potential clients. Once the sites to market the product are finalised, relevant content is added and the marketing campaign is launched and the process of social media optimization begins. These campaigns focus on creating a strong social connection of the brand with all of its users and to further engage its users and result in brand loyalty. The most populare social media sites like facebook, twitter and instagram are targeted. Other social bookmarking sites like stumble upon and reddit are often used to push traffic towards the website. Social media optimization or smo involves optimizing all the social posts of a brand and making them more cohesive and engaging to users. Social media promotions include facebook promotion or ads, twitter sponsor tweets and even instagram sponsored ads. All of these ads are based on user pattern and complex algorithms. However, a well planned social media strategy can work wonders on a brand by giving it a focus it needs along with a consistent traffic to the website.

Marketing has changed completely in the past decade. Gone are the days of a newspaper advert or depending solely on a radio jingle. Social Media has revamped the entire market of buyers and sellers. It has opened the global market to everyone, thus providing a larger market and has brought buyers and sellers closer. In an era of instant replies, hashtags and mentions, the old school E-mail Marketing still stands proud. This so called old school mode of connecting with potential customers is still effective. The return on Investment on E-mail Marketing is about 30% and considering the current competitive market, 30% is a large margin. Besides it also results in increase in ROIs and referrals.The most important thing while deciding the E-mail marketing Strategy is that this email needs to reach the right person at the right time. Other important factor to be noted is that the E-mail should not be dispensed as spam. The email must be structured in such a way that it grabs interest of the recipient the minute lands in the inbox. Bulk Email Marketing is by far the most challenging marketing campaign. The biggest risk here can be either to land in the Spam box or be dispensed as a nuisance by the recipient. The only way to make this campaign successful is to engage the end recipient. Our experts can create and entire strategy for email marketing by focusing on the details like the subject line of the email, the content to be entered in the email and how to ensure that you will get a definite reply to such an email. The key lies in balancing between marketing you brand without losing the personal touch of an email.

The digital platforms have changed the business we do and now become an important aspect for any marketer to keep up to the customers requirements. These platforms are known for building well-oiled lead generation machines via google adwords, seo and social media platforms.