Art 🔸Artist 🔸Authenticate
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Promote Craft. Support The Artisan.
Story in every product of Kashmir!
CRAFTVERA is a first start-up group of Kashmiri Master Artisans, which brings the Artists/ Artisans and a customer on a platform where they can directly deal with genuine products. Before proceeding, here is our Story, How it Came into being. As a Matter of fact, we have been in the field of Handmade Kashmiri Papier Mache for the last 60 years, my whole family belongs to Art, and We are Artisans and have been making unparelled handmade products designs on anything from mached papier, Staintless steels, Kitchenware, Painting, Brass and copper etc, Since ages, but when it comes to CRAFTVERA, it is very long narrative back in 1985’s when My father Bashir Ahmed Khan who is awardee and well known for Mughal Darbar designs and also in Art, Painting designs, who currently runs also a small institute where he teaches young generation to keep this skill alive. My uncle Syed Hussain is an expert and master in Kashmiri Floral design of Gulandar Gul, Hazara or Poshi Kaam (Kashmiri Names of Designs) went to Mumbai, Juhu after being selected as Kashmiri Artisans by Kashmir Govt Emporium for representing in project to make kashmiri hand paint designs on wall of Shah House at Juhu, Mumbai where they ( Bashir Ahmed and Syed Hussain ) met with India’s famous Renowned Artist, Sculptor, curator, South Asia’s iconic design professional and thinker and Padma Bhushan, Mr. Rajeev Sethi, during 1990’s in Bollywood city Mumbai, India, with whom they both learnt while working in several projects. Finally, the time flew and it was time to go back to Kashmir because of some circumstances. Then Mr. Rajeev Sethi ji, gave an Idea to support and preserve kashmiri cultural Traditional art by supporting and teaching the young generation.
Thus, Craftvera evolved and its name significantly represents handmade and finally we formed a team and put our heart and soul into

Art Artisan Authentic
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Story in every product of Kashmir!
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Art can change lives. Our artful products don’t just make your life beautiful, they give hope to hundreds of lives-from Kashmir. When you buy CraftVera products, you’re investing in the stories of various people who are in need of a regular income, healthcare, a secure home and an education for their children. By sharing the beauty of art with you, we can turn the problem of poverty into a circle of prosperity.
CraftVera is a first start-up group of Kashmiri Master Artisans, which brings the Artists/ Artisans and a customer on a platform where they can directly deal with genuine products, Under the supervision of awardee artisans Mr. Basheer Ahmad and Syed Hussain both are artisans themselves.
The Story, How it Came into being, infact, a long back in 1986’s started in Mumbai, the bollywood city of India with most famous Renowned Artist, Sculptor, curator, South Asia’s iconic design professional and thinker and Padsma Bhushan, Mr. Rajeev Sethi, we have been in the field of Handmade Kashmiri Craft - Papier Mache, Enamelware, Chirstmas, Easter decoration, fairtrade and Willow Wicker, etc for the last 60 years.
CraftVera with the ardent help of KVIC ( Khadi and Village Industries Commission) is a central Govnernment Department for developing the vulnerable section of the society especially women. Our vision to tackle the roots and not the symptoms of poverty leading to unskilled youth useless.
We thus empower the unskilled youth especially women by improving their skill level and thus employment /livelihood option mostly via handicraft – the skill mostly all of them inherit.
Today, CraftVera is supporting more than 60 craftspeople in which most are women artisans, through designs and various interventions, craftspeople are now earning 4 times more livelihood by income through orders.