The primary goal of a social media marketing campaign is brand awareness and establishing social trust. As you go deeper into social media marketing, you can use it to get leads or even as a direct sales channel. Social Media Marketing is the use of social media platforms and websites to promote a product or service. We use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. for e.g (Facebook, Instagram, Twitter, Pinterest, LinkedIn, YouTube and  Google+ etc.