Palm oil is a rich source of antioxidants. It is the richest vegetable oil source of tocotrienols - which are a potent form of vitamin E. Vitamin E strengthens the immune system, and protects skin cells from toxins and UV radiation. From its reddish-orange hue, palm oil is also a good source of beta-carotene, a nutrient found in sweet potatoes, carrots, and other orange foods. Like all vegetable oils - it is cholesterol-free. Furthermore, it contains no trans fatty acids.