Online marketing services

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What is the online marketing?
Online marketing (or digital marketing) encompasses all those advertising and commercial actions and strategies that are executed in the media and internet channels.
This phenomenon has been applied since the 1990s as a way of transferring offline marketing techniques to the digital universe.
The tools of online marketing
Online marketing puts at our disposal a series of tools of great diversity from which they can be carried out from small actions at practically zero cost to complex strategies (and obviously more expensive) in which infinite techniques and resources can be combined .
These are the main ones :
Web or blog: Without a doubt, a website or blog are two of the main tools from which to centralize a digital marketing or inbound marketing campaign (digital strategy to attract users and convert them into customers by generating valuable content and not intrusive).
However, the use of a website or blog as a central axis does not imply exclusivity, but quite the opposite. It is possible to use, in a complementary or parallel way, other digital actions to give greater visibility to the campaigns: social networks, video platforms or forums, etc.