Exterior signage Exterior signage will often be the first contact that a visitor has with an organization. Signage schemes should welcome, inform, direct and protect, but that vital first impression also speaks volumes about what a company stands for and what it represents.Commercial signage solutions demand a holistic, harmonized approach that addresses issues from aesthetics, navigation and corporate branding. so we take time to analyze what the environment calls for before creating an External signage scheme that looks and feels right.