Marketing professionals that use email marketing automation deliver scheduled or triggered promotional emails to mailing list members. It allows internet marketers to plan or trigger the delivery of tailored communications to both prospects and clients. Making promotional efforts an automated process is the main goal of an email marketing agency in Mumbai. By automating emails, marketers do not need to create and send fresh emails every time a prospect expresses interest in a brand, a client leaves their basket unattended, a company starts a sale, and so on.
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