A code of conduct (coc) is a set of standards which govern corporate and business practices according to ethical and legal standards. By implementing a coc, a company demonstrates its commitment to operate its business at the highest standards of ethics, exceeding legal minimums. Each brand and importer can develop its own coc standard to which vendors are expected to comply, or they can adopt internationally recognised methods. Standards are usually customised to meet retailers’ requirements based on international labor organization requirements.