In todays digital era, Google and search engines pay high importance to the social media. With this, it is now an important tool of the Digital Marketing. The internet is used by over 80% of the worlds population. This is the reason that companies have to promote their products and services over this platform. What are the benefits of having an effective digital marketing framework?Having an online presence for your business is not an option; it is an inseparable part of a business to survive in this competitive digital world. With an effective digital marketing service, you gain high exposure, create identities, build relationships, get followers, promote the brand and create a reputation that leads to business growth. This is the most cost-effective marketing option to manage the online promotion of the brand.