To drive traffic and increase brand awareness, we implemented a robust digital marketing strategy. This included: SEO: Optimizing the website content to rank higher on search engines, making it easier for potential customers to find Desi Kothi Ice-Cream online. Content Marketing: Crafting engaging blog posts, social media content, and promotional materials to highlight the unique flavors and quality of Desi Kothi Ice-Cream. Social Media Management: Building a strong presence on platforms like Facebook and Instagram to connect with the target audience and foster community engagement. Email Marketing: Creating compelling email campaigns to keep customers informed about new products, promotions, and events.