CDG Inspection Ltd.

Vikas Puri, Delhi

S Marking is assurance that your brand reputation will not be put at risk by a product safety failure. In addition, because each "S Marked" product is independently tested, you don’t risk having your products taken off the market because they don’t meet market requirements. The S Mark provides the opportunity to leverage your company’s commitment to safety in your marketing efforts. Since CE marking does not require independent testing, critical consumers and retailers look for products with marks from impartial testing companies. In fact, surveys show that when consumers are aware of the difference between the S Mark and CE marking, nearly 80% say that the next time they buy an electrical product, it will be "important" or "very important" that it is S Marked. The S-Mark was originally developed in New Zealand and has become a leading assurance of product performance and safety. It is a powerful marketing tool that can give your product point of sale impact and differentiate it from the competition in advertising, tendering and sales presentations.

The S-Mark was originally developed in New Zealand and has become a leading assurance of product performance and safety. It is a powerful marketing tool that can give your product point of sale impact and differentiate it from the competition in advertising, tendering and sales presentations. Importance of the S Mark For your customers, the S Mark is a visible proof of the safety of your product. For manufacturers and retailers, S Marking is assurance that your brand reputation will not be put at risk by a product safety failure. In addition, because each "S Marked" product is independently tested, you don’t risk having your products taken off the market because they don’t meet market requirements. Today there are over 40, 000 products that have been S Marked. These certified products are found in following industries: • Lighting • IT • Consumer Electronics • Household Appliances • Medical • Telecom • Industrial • HVAC/R • Installation • Components • Measurement equipment BENEFITS OF THE ‘S’ MARK Once you have the ‘S’ Mark prominently displayed on your product, its packaging and advertising, you open up a whole new avenue to gaining the marketing edge. Competitive Advantage: In today’s increasingly cost-competitive and deregulated markets, consumers are constantly seeking assurance of the performance and quality of products. Proudly displaying the ‘S’ Mark provides this assurance in a highly visible way, instantly setting your product apart from the competition. The ‘S’ Mark tells your customers that you are committed to quality and that you have the confidence to regularly have your product independently assessed. Many corporate and government purchases give preference to products with the ‘S’ Mark. It also tells regulatory authorities (e.g. transport, building) that your product performs to their requirements. Quality: Regular independant assessment of you production system allows you to fine-tune processes, improve efficiency and reduce costs. You can have real confidence and pride in your product. Partnership: When you gain the S-Mark, you form a partnership with Bureau Veritas to get maximum benefit from your processes.