As we speak, online marketing is changing the face of the Advertising industry. The advent of online marketing websites like Amazon has put Online Marketing at the forefront. These websites are one of the chief contributions of online marketing as they promise excellent product exposure and speedy sales growth.Advertising on Amazon is highly valuable to online retail brands that sell products on the platform as it is the largest eCommerce marketplace. If you are an online retailer who wants to maintain a prime position on the leading business' chart, 'Amazon Advertising' is a must!Owing to accurate product details and authentic ratings, Amazon has earned the unwavering faith of millions of customers. So much so that 3 out of every 4 Indian internet users research on Amazon.in before making a purchase online or offline. Of all the traffic that is driven to this site, 34.82% comes from Paid Advertising.