Top 10 Electric Iron Companies in India

In the Indian market, there are so many options available for electric iron. This often gives us so much confusion, about which brand we should invest in or not. As to which brand is more reliable and safe in its usage.

Quality electric irons not only help you make your clothes crisp-free but at the same time they come with advanced technology like innovative steam technology, precise temp control, etc, and are also committed to delivering durability and efficiency. So, let's get to know about these top 10 electric iron brands in India that stand out from the crowd and help in making your ironing experience easy peasy.

10 Electric Iron Companies in India

1. Bajaj
2. Philips
3. Usha
4. Havells
5. Orient Electric
6. Morphy Richards
7. Ajanta Electricals
8. Black + Decker
9. Maharaja Whiteline
10. Crompton

Below are details on Electric Iron brands in india:

1. Bajaj

Established on 14th July 1938, Bajaj is considered to be the leading name in the Indian electrical equipment sector and has become a household name because Indian consumers are using Bajaj's electrical appliances in their household.

Bajaj Electricals Ltd., based in Mumbai, Maharashtra was originally founded as Radio Lamp Works Limited then over the years it became a trusted name in various segments such as electric appliances, etc, and has a broad distribution network that is widely spread with 1000 distributors and over 400,000 retail outlets that ensure that the products are easily accessible to consumers.

Along with that in the arena of electric iron bajaj offers a diverse product range one of the standout products is Bajaj Majesty MX 3 Steam Iron, which operates at 1250 watts and is also known for being energy efficient product and Bajaj products come with impressive features like temperature control, non-stick soleplates, auto shut off option, Ceramic & Teflon coating and many more features like this.

This quality and performance make Bajaj's gain a leading position in the electric iron segment and gain a top position as the best electric iron brand in India.

2. Philips

A global electronic brand that has become a leading name in the electronic market due to its contribution to innovation is Philips. This brand was founded in 1891 in Eindhoven, Netherlands by Gerard Philips and his father Frederik. The innovative approach of this electronic brand was growing rapidly and this is proved by the fact that the brand introduced leading products to the market in India.

In addition, the brand has four R&D centers located in Bangalore, Noida, Pune and Chennai, which contribute significantly in developing new technologies so that it can offer customized products to Indian customers. Among these, Philips has gained recognition in the electronic iron market as the brand focuses on customer satisfaction.

3. Usha

Usha often leads with its specialty, the brand offers affordable products at a low price in the Indian market making them accessible to a wider audience. This is where Usha surpasses its competitors. Founded in 1894, it was owned by Lala Shri Ram, then after Lala Shri Ram, it was headed by Charat Ram. The products designed by this brand can be used for a long time and the best part is that they do not wear out easily.

Usha Electric Iron became a leading well-known brand in the market, known for its strong build-up, affordability, durability, and performance.

Despite being affordable they do not compromise on the quality of the product and one of the standard products offered by Usha is the Usha EI 3710 Heavy Weight Iron, which is known for its 360-degree swivel cord and non-stick soleplate, etc.

So, overall, Usha has strengthened its position as a leading brand in electronic iron brands in India, as they have focused on affordability and quality.

4. Havells

Starting from scratch this company, Havells India Ltd. established in 1971 started as a small electrical goods trading shop. Then as time passed this company established itself as a well-known name in the electronic market. Not only this, this brand was regarded as the most trusted electrical brand in India in 2014 by Research Trust advisory.

This brand has significantly made its presence in the Indian market by spreading its network across India as there is a wide distribution network with almost 6000 dealers and over 150 exclusive showrooms across the country.

Also, this brand made progress in electric iron and established itself as a trusted brand by building its reputation and launching the standout product in the market named Havells Pressa Dry Iron (GHGDICTC110) that is inbuilt with the best features like aero-dynamic design, powerful heating element, easy grip, temperature control, Greblon non-stick soleplate present in it that reflects the brand reliability and produces high-quality products in the Indian market.

5. Orient Electric

Orient is not just a well-known name in the electrical sector in India but it is also recognized as India's one of largest manufacturers and exporters of fans. This company was established as a division of Orient Paper and Industries Ltd. in 1939 then it became a part of CK Birla group in 1954.

After that, there is no stopping back for this brand as it has strong roots in the Indian market by offering various products such as fans, home appliances, electric irons, air coolers, and more.

Along with that Orient gradually expanded its roots by expanding its product portfolio by introducing steam iron, dry iron, and many more, and among that launch, one of the standout products named Orient Electric Fabrifeel SIFF20W has features such as a water reservoir, which steam burst function, adjustable temperature control, Weilburger coated soleplate, etc, The brand shows dedication towards setting high standards in providing quality products making this brand a leader in the electric iron market.

6. Morphy Richards

Holding a market share of 25% in the segment of home appliances the famous brand named Morphy Richards was established in 1936 in the UK. After that, this brand entered the Indian market in 2002 with the partnership of Bajaj Electricals Limited.

This partnership significantly impacted the Indian market segment of electric iron because this brand put all the focus on high-quality and innovative products.

This collaboration particularly impacts the electric iron segment which helps this brand to launch one of the standout products that is Morphy Richards Super Glide Steam Iron, which is built with advanced features such as a light-weight design, Vertical steaming capability, Ceramic soleplate, and many more features like this.

7. Ajanta Electricals

The company that was established in 1970 named Ajanta Electricals was initially focused on producing wall clocks and wristwatches. Over time, this brand has expanded its product range by offering products such as ceiling fans, electronic irons, LED lighting products, and emergency lights. This expansion helps this brand to gain a wider audience by helping to cater to the preferences of Indian customers.

This helped this brand to deepen its roots by spreading its network across the country as they have approximately 500 stockists,4000 distributors, and over 500,000 retailers. This reach made the products accessible both in rural and urban areas.

This brand launch product that stands out in the Indian market is Ajanta Dry Iron having features such as this system operating at 1000 watts with powerful heating elements, non-stick soleplate, etc. This brand's diversification, wider reach, and affordability made it shine in the Indian market.

8. Black + Decker

S. Duncan Black and Alonzo G. Decker in Baltimore, Maryland founded a leading brand in North America named Black + Decker in 1910 but originally this brand was founded as The Black & Decker Manufacturing Company. After that, this brand entered the Indian market in 1996 for entering the Indian market this brand initiated a partnership with Indkal Technologies.

As soon as this brand entered the Indian market,since then this brand focused on manufacturing high-quality power tools and home appliances that cater to the needs of Indian customers. With that, this collaboration helps in brand availability which helps in serving the growing needs of Indian customers.

Also, this brand has gained recognition in electric iron by launching one of the known products called Black& Decker BXIR2201IN 2200 Watt Steam Iron inbuilt with features such as ceramic coated soleplate, cordless design, etc this brand commitment put towards performance, customer satisfaction, and a quality product made out stand in Indian market.

9. Maharaja Whiteline

Maharaja Whiteline established in 1976 holds 22% of the Indian market share With time, this brand gained a strong presence and also gained the trust of Indian customers by offering a wide range of products in the market such as electric irons, steam irons, home and kitchen appliances, and more.

This made the brand stand out in the Indian market as its network is spread across the country by having 500 distributors and approximately 26,000 retail outlets this made the product reach a large number of customers and use it in almost every household.

Along with that, this brand is recognized for its strong presence in the electronic iron Indian market by releasing its notable product called Maharaja Whiteline Glo Dry Iron, having features including a powerful heating element, durability, and also providing a warranty of 2 years, etc. Thus, this brand is known for its combination of advanced technology with the user-friendly features it integrates into its product making your clothes wrinkle-free with minimal effort.

10. Crompton

A brand that was awarded the National Energy Conservation Award 2023 by the President of India, Droupadi Murmu is a well-known brand called Crompton. This brand was established in 1937 as Crompton Greaves Consumer Electricals Limited, commonly known as Crompton.

This brand was acquired by Karam Chand Thapar and Thapar group in 1947 and gradually this brand gained momentum in the Indian market by holding a share of 26% and also expanding its product range in the electrical market such as fans, home appliances, etc.

Since then there is no stopping back, as this brand built a loyal customer base in India and also along with it produces electric iron that is known for its quality. One such product released by this brand is The Crompton Insta Steam, which operates at 2000 watts, and has an adjustable temperature control, etc. Owing to their product range this brand is known for its reliable and innovative products, which help in gaining more presence in the Indian market.

Category Tags

• Manufacturers

• Old Post
• Newer Post