Role of Portals in Improving B2B Processes

By: Gaurav Batra In: B2B Last Updated: 2010-04-07

The global businesses are gradually becoming automated with ease of access to internet and ease of performing commercial activities on or through Internet. Today entrepreneurs prefer to conduct as well as promote their businesses through the Internet. B2B marketplaces are a popular junction for such entrepreneurs. These portals have enabled the entrepreneurs to acquire an effective global presence. At the same time B2B portals have greatly contributed to the success and expansion of businesses all over the world.

What are B2B portals? B2B portals are nowhere different from real time markets the difference is that here all the commercial activities are performed on internet, the virtual world. B2B portals work as a platform for businesses, individuals, organizations to come together and exchange business opportunities, in trade terms business leads. There are countless portals on the Internet each having thousands of companies listed with them. Huge database of industrialists and frequent visits of potential buyers enforces businesspersons to get registered with these portals.

How these portals assist a business?

  • The B2B processes along with commercial and promotional activities are duly promoted on a B2B portal.
  • Display detailed data of a company: its products description, company profile, contact information, etc.
  • Helps the businesses grow at a faster pace and get promoted all over the world.
  • Helps a business in generating more leads and profit.

Portals improves the B2B processes, you want to know how? Here the points that will tell you how the B2B processes are improved by the use of portals:

  • Easy and complete access to content and processes
  • Help strengthening the business networks
  • Changes and maintenance as per the needs

Easy and complete access to content and processes :- The content that runs on the portals is liable to change as per the requirements. Also, the users can access it any time due to which the different business processes are easily understood by the users.

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2 thoughts on "Role of Portals in Improving B2B Processes"
  • Definitely B2B portals play an important role in providing name and fame to your company.

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  • There is no doubt that B2B portals play an important role in the success of B2B business. The use of B2B portals have become so much enhanced that almost all the B2B businesses now have a B2B portal to capture the largest market share.

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