Asplor Research Private Limited

Defence Colony, Delhi

"qualitative research is a medium of getting in-depth knowledge from the subject, qualitative research make an understanding through personal interaction in person to person research to understand how and why people behave and think in certain ways.Qualitative research explore what, why and how people and thinking and behave, qualitative research seek to define the meaning and gain quality insights from qualitative methods to change how businesses run. Our findings through qualitative research create a friendly effect on brands, brand messaging with product development, positioning pricing and customer service. Qualitative research have developed from social science like anthropology, psychology and sociology, our methodology and framework for the research provides deep insights for fast paced business world. In each study we goes through deep understanding of the subject and product, we design, implement and conduct research in fast paced manner to give companies answers quickly to act on.Asplor research have a vast experience in conducting qualitative research, we provide full range of services in qualitative methodologies, including;depth interviewstelephonic depth interviewsonline qualitative researchobservational researchfocus group discussiononline group discussiononline community recruitmentsintercept interviewspanel servicesethnographic researchsensory testswe provide tailor-made research solutions to our clients, weather you require 10 in depth interviews or 100 or more we are here to assist you.

"asplor research carried out various types of hybrid research which employs both quantitative and qualitative methodologies, hybrid research provide an upper hand for the clients in research work as compared to traditional quantitative and qualitative market research.Testing sessionsin this type of research we employ both the methodologies like quantitative and qualitative methods with sometimes also include observational research and other methodologies find fit for the research subjects, we present research topic or ideas in front of respondents and provide them with tabs or other equipments to provide quantitative data instantaneously and then we conduct depth interviews with respondent individually to gather qualitative responses.Asplor research provide many different approaches to the research work which can be modified according to client or subject demands

"ethnographic research is a market research techniques used my many different businesses across the globe to identify unmet needs of the consumer in this face faced and competitive business world, ethnographic research methodology is arise from anthropology which provides in-depth and observational research of human behavior and societies. In market research ethnographic research is being used for filling the void between other market research techniques.Ethnographic research is a technique qualitative in nature in which a researcher observe and interact with consumer in their natural environment as how consumer is interacting with their environment and how brands and other products influencing consumer in day today environment.Now days ethnographic research is well used qualitative techniques by companies around the globe to assess unmet need of consumer and fill the gap between supply and service demand.Ethnographic research provide clients with valuable deep insights that cannot be obtained by conventional research methodologies. Ethnographic research provide an ease to the consumer of its natural environment and they do not feel any pressure during research which provide researcher an added advantage of observing consumer up close and see how they interact and react consciously or coconsciously to envoipument and provide deep and valuable insights.Asplor research have a vast experience in conducting ethnographic research, we provide full range of services in ethnographic methodologies, including;behavioral insightsin home interviewson site interviewsshop alongvideo journalsuser experience assessmentproduct development studiesusability testingcross cultural and observational analysiswe provide tailor-made research solutions to our clients, weather you require small research or more we are here to assist you.

"understanding the consumers is the most important decision making tool now days to make well established and informed decision, internet penetration is increasing day by days globally and reaching a consumer is become more and more accessible in the world, we provide fresh global panels across different geographies which enables our clients to research b2b and b2c respondent and consumers.asplor research have deep expertise in online research and provides detailed attention to each and every project to achieve quality feedback, we follow very strict guidelines in online surveys to get the best suitable respondent and response from survey. Our team is helping clients at each stage and prepare a plan for member engagement and data collection.We believe in quality of sampling and keep it in forefront of each research engagement and for success of the project, our panel resource and respondents are carefully scrutinized and we use following methods to ensure quality:panel representation of populationdemographic and geo location data collectionhigh quality recruitment for panel respondent.Active panel managementquality control procedures to ensure qualityonline and offline data checks for high quality dataasplor research have a vast experience in conducting online market research, we provide full range of services in online methodologies, including;online surveysonline qualitative recruitmentsonline focus groupsonline bulletin boardsbrand awareness and usagebrand trackingproduct and concept testingomnibus surveysmobile researchsampling and recruitmentscustomer satisfaction surveyswe provide tailor-made research solutions to our clients, weather you require small research requirement or large sampling we are here to assist you.

"mystery shopping is a very effective and highly specialized tool and method in understanding the consumer point of contact during sale, it is very effective to assess consumer interaction with businesses and organization. A well-defined marketing plan and well maintained store layout is not enough for a consumer and many time interaction among the sales person or employee poor attitude leads to a loss of good consumer, mystery shopping can be used to assess and understand the knowledge of sales staff and employees, review their skills and how and what consumer feels during an interaction. It is also a very strong tool to see how complaints are handled by the team in order to solve the complaint or carrying out exchange or refund and the transaction between customer and staff.Asplor research have well suited experience in mystery shopping and performance monitoring, we have conducted mystery shopping and customer satisfaction for number of brands and products. We have well experienced team and support staff for face to face mystery shopping, we have also conducted mystery shopping through online or telephonic channels which is very useful for reviewing interaction of customer through these channels.Asplor research provides high quality mystery shopping programs around the geographies we cover, all of our mystery shoppers go through initiation and qualification process, we carry out very high quality standards and audit 100% of our shop results. We design our questionnaire and shopping plan to keep up with brands, we measure all aspects like store layout, cleanliness to major points of concern like sales force effectiveness. Our clients used our service to improve their team effectiveness and location optimization to be at par brand expectations.Asplor research have a vast experience in conducting mystery shopping, we provide full range of services in mystery shopping methodologies, including;mystery shoppingscustomer feedback exit surveysstore auditsintercept interviewsstore layout researchbrand engagementcustomer researchinternal audit (team effectiveness audit)mobile researchfranchise trackingwe provide tailor-made research solutions to our clients, weather you require small audit or large audit we are here to assist you.

"your most unhappy customer are your greatest source of learning" the customers always demand consistency of product and services. The customer satisfaction cannot be taken as granted as customer satisfaction impact every aspect of business from earning to profit due to which customer satisfaction survey is very important, customer satisfaction measures and evaluates opinions, attitude and satisfaction of consumer from your product or service. Customer satisfaction survey help to identify sectors in business which are not at par customer satisfaction which makes it very important for every business to check customer satisfaction level regularly.Knowing the opinions of customers provide actionable insights to companies as every company most important assets is there customers and it is very important for companies to keep these level check, marketing, advertising and promotional costs are always expensive and gaining a new consumer can cost up to three to five times greater than keeping a current customer. Loyal customer always increase company profit margins as compared to occasional customers. Asplor research customer satisfaction survey are designed to aggregate the customer feeling towards company product and services, with our research team and methodologies we research key drivers of customer satisfaction and loyalty towards product and service, which in turn enable companies with deep insights from customer to take and prioritize customer satisfaction and take actions.A well designed customer satisfaction survey can gauge customer satisfaction and provide actionable insights for excellent customer satisfaction and customer loyalty, a well-designed customer satisfaction survey provides companies with important feedback and actionable insights:asplor research have a vast experience in conducting customer satisfaction studies, we provide full range of services in customer satisfaction methodologies, including;customer satisfactionproduct or service gradesbrand satisfactionpricing assessmentdelivery satisfactionservice satisfactioncomplaint redressal satisfactionnew product and serviceswe provide tailor-made research solutions to our clients, weather you require small audit survey or global survey we are here to assist you.

"marketing without data is like driving with your eyes closed" targeting the right audience is very important and understanding the target audiences and motivation for them to buy a product is very important, traditional targeting methods become old as consumers demands are changing day by day so understand the connection among the consumer and brands become very important, market segmentation is the right tool to gather the information about the emotional and economic connection among brand and consumers and create effective marking strategies.Asplor research provides deep and dynamic insights through market segmentation and revels richer insights on attitude, needs, belief, values, lifestyle factors, decision tree, behavior, demand and demographics. We deliver the market segmentation intelligence which help businesses to identify most important audiences and their motivation.Market segmentation is the segregation of the customers into distinguish groups based on their similar attributes, it is very helpful for businesses to target groups of customers behaving similar and keep them in same group whereas different attributes consumers in different group. The method for market segmentation varies with behavior, demography, geography and thinking, market segmentation is very useful for characterizing customers and filter potential customers, market segmentation is very useful in creating clear marketing path and direction. Effective market segmentation provides much needed clear path for growth and remove all wrong marketing decision businesses will take in lack of market segmentation and prioritize the resources towards potential consumers than vague marketing.Our market segmentation services will provide you most appropriate and actionable research reports; we provide much needed market segmentation services and some of offering are mentioned below:market profiling and purchase behaviorsprioritize and identify customer value and loyaltycompetition profiling and offeringsfuture profilingcustomer attitude and behavior researchsegment sizing and profilingdevelop customer interface and profile asplor research have a vast experience in market segmentation, we provide full range of services in market segmentation solutions to our clients.

"a good product or service is always have to be customer centric, affordable and flexible for customer needs, companies and businesses need to understand the overall customer satisfaction on every aspect and level of product or service delivery, every successful company or business keep the customer satisfaction at top of the product or service design and develop strategies and process to continue positive experience among customers and keep customer satisfaction level at high.Asplor research assist the companies and businesses for optimization and increase customer satisfaction by gathering high quality customer feedback and customer experience with market sentiments, our services will help companies and businesses to take the best decision with strong data and market research.Asplor research provide mix methods for customer satisfaction studies to gauge the product or service performance in the market and against competition, basic factors like quality, quantity, price and performance should be measured in accordance with customer satisfaction, measuring the satisfaction, expectations, pricing, re purchase or renewal and recommendation will provide the overall customer satisfaction and also help in discovering concerning areas.Asplor research provides unique and innovative approach towards customer satisfaction research through our deep industry knowledge we help our clients and businesses to recognize and implement ground breaking ideas, deep understanding into consumers sentiments, brand awareness and optimization for product and services and increase overall customer satisfaction.Our customer satisfaction research services will provide you most appropriate and actionable research reports; we provide much needed customer satisfaction research services and some of key takeaways and offerings are mentioned below:customer feedbackcustomer satisfaction, retention and loyaltycustomer experiencecustomer complaintscustomer pre & post sales experiencecustomer recommendation levelnet promoter score (nps)social media and complaint researchasplor research have a vast experience in conducting customer satisfaction research, we provide full range of services in customer satisfaction research solutions to our clients.Please feel free to contact us for more

"in-store research is a specialized research for the products sell in retail environment, it provides in depth insights on customer interaction with the product in retail environment, it allow companies to effectively track and optimize the product performance and to understand the way to satisfy the customer.Asplor research assist the companies and businesses for optimization and increase customer engagement with products by gathering high quality customer feedback and customer experience in store, our services provide better approach towards the research and probe the customer in natural retail environments and help companies and businesses to optimize the product and offering according to market sentiments. Asplor research in-store research or audit store audit at retail locations and provide product effectiveness and other brand promotional activities report which in turn help companies and business to optimize their products and offerings, it also provide insights about the customer interaction with the product and deep understanding of how customer is interacting with product in natural environment.Asplor research provides unique and innovative approach towards in-store research through our deep industry knowledge we help our clients and businesses to recognize and implement ground breaking ideas, deep understanding into consumers sentiments, product awareness and optimization for product and services and increase overall customer satisfaction.Our customer in-store research services will provide you most appropriate and actionable research reports; we provide much needed in-store research services and some of key takeaways and offerings are mentioned below:best practicescustomer behavior towards productcustomer needs and engagementcompetitive insightscustomer experience in storein-store messaging awareness and impactmotivation, attitude and perceptionspricing product and marketing mixcustomer pre & post sales experiencepromotional effectivenesspurchase habits and attituderegional and cultural differencesasplor research have a vast experience in conducting in-store research, we provide full range of services in-store research solutions to our clients.

"understanding the consumers is the most important decision making tool now days to make well established and informed decision, internet penetration is increasing day by days globally and reaching a consumer is become more and more accessible in the world, we provide fresh global panels across different geographies which enables our clients to research b2b and b2c respondent and consumers.asplor research have deep expertise in online research and provides detailed attention to each and every project to achieve quality feedback, we follow very strict guidelines in online surveys to get the best suitable respondent and response from survey. Our team is helping clients at each stage and prepare a plan for member engagement and data collection.We believe in quality of sampling and keep it in forefront of each research engagement and for success of the project, our panel resource and respondents are carefully scrutinized and we use following methods to ensure quality:panel representation of populationdemographic and geo location data collectionhigh quality recruitment for panel respondent.Active panel managementquality control procedures to ensure qualityonline and offline data checks for high quality dataasplor research have a vast experience in conducting online market research, we provide full range of services in online methodologies, including;online surveysonline qualitative recruitmentsonline focus groupsonline bulletin boardsbrand awareness and usagebrand trackingproduct and concept testingomnibus surveysmobile researchsampling and recruitmentscustomer satisfaction surveyswe provide tailor-made research solutions to our clients, weather you require small research requirement or large sampling we are here to assist you.

"mystery shopping is a very effective and highly specialized tool and method in understanding the consumer point of contact during sale, it is very effective to assess consumer interaction with businesses and organization. A well-defined marketing plan and well maintained store layout is not enough for a consumer and many time interaction among the sales person or employee poor attitude leads to a loss of good consumer, mystery shopping can be used to assess and understand the knowledge of sales staff and employees, review their skills and how and what consumer feels during an interaction. It is also a very strong tool to see how complaints are handled by the team in order to solve the complaint or carrying out exchange or refund and the transaction between customer and staff.Asplor research have well suited experience in mystery shopping and performance monitoring, we have conducted mystery shopping and customer satisfaction for number of brands and products. We have well experienced team and support staff for face to face mystery shopping, we have also conducted mystery shopping through online or telephonic channels which is very useful for reviewing interaction of customer through these channels.Asplor research provides high quality mystery shopping programs around the geographies we cover, all of our mystery shoppers go through initiation and qualification process, we carry out very high quality standards and audit 100% of our shop results. We design our questionnaire and shopping plan to keep up with brands, we measure all aspects like store layout, cleanliness to major points of concern like sales force effectiveness. Our clients used our service to improve their team effectiveness and location optimization to be at par brand expectations.Asplor research have a vast experience in conducting mystery shopping, we provide full range of services in mystery shopping methodologies, including;mystery shoppingscustomer feedback exit surveysstore auditsintercept interviewsstore layout researchbrand engagementcustomer researchinternal audit (team effectiveness audit)mobile researchfranchise trackingwe provide tailor-made research solutions to our clients, weather you require small audit or large audit we are here to assist you.

"your most unhappy customer are your greatest source of learning" the customers always demand consistency of product and services. The customer satisfaction cannot be taken as granted as customer satisfaction impact every aspect of business from earning to profit due to which customer satisfaction survey is very important, customer satisfaction measures and evaluates opinions, attitude and satisfaction of consumer from your product or service. Customer satisfaction survey help to identify sectors in business which are not at par customer satisfaction which makes it very important for every business to check customer satisfaction level regularly.Knowing the opinions of customers provide actionable insights to companies as every company most important assets is there customers and it is very important for companies to keep these level check, marketing, advertising and promotional costs are always expensive and gaining a new consumer can cost up to three to five times greater than keeping a current customer. Loyal customer always increase company profit margins as compared to occasional customers. Asplor research customer satisfaction survey are designed to aggregate the customer feeling towards company product and services, with our research team and methodologies we research key drivers of customer satisfaction and loyalty towards product and service, which in turn enable companies with deep insights from customer to take and prioritize customer satisfaction and take actions.A well designed customer satisfaction survey can gauge customer satisfaction and provide actionable insights for excellent customer satisfaction and customer loyalty, a well-designed customer satisfaction survey provides companies with important feedback and actionable insights:asplor research have a vast experience in conducting customer satisfaction studies, we provide full range of services in customer satisfaction methodologies, including;customer satisfactionproduct or service gradesbrand satisfactionpricing assessmentdelivery satisfactionservice satisfactioncomplaint redressal satisfactionnew product and serviceswe provide tailor-made research solutions to our clients, weather you require small audit survey or global survey we are here to assist you.

"marketing without data is like driving with your eyes closed" targeting the right audience is very important and understanding the target audiences and motivation for them to buy a product is very important, traditional targeting methods become old as consumers demands are changing day by day so understand the connection among the consumer and brands become very important, market segmentation is the right tool to gather the information about the emotional and economic connection among brand and consumers and create effective marking strategies.Asplor research provides deep and dynamic insights through market segmentation and revels richer insights on attitude, needs, belief, values, lifestyle factors, decision tree, behavior, demand and demographics. We deliver the market segmentation intelligence which help businesses to identify most important audiences and their motivation.Market segmentation is the segregation of the customers into distinguish groups based on their similar attributes, it is very helpful for businesses to target groups of customers behaving similar and keep them in same group whereas different attributes consumers in different group. The method for market segmentation varies with behavior, demography, geography and thinking, market segmentation is very useful for characterizing customers and filter potential customers, market segmentation is very useful in creating clear marketing path and direction. Effective market segmentation provides much needed clear path for growth and remove all wrong marketing decision businesses will take in lack of market segmentation and prioritize the resources towards potential consumers than vague marketing.Our market segmentation services will provide you most appropriate and actionable research reports; we provide much needed market segmentation services and some of offering are mentioned below:market profiling and purchase behaviorsprioritize and identify customer value and loyaltycompetition profiling and offeringsfuture profilingcustomer attitude and behavior researchsegment sizing and profilingdevelop customer interface and profile asplor research have a vast experience in market segmentation, we provide full range of services in market segmentation solutions to our clients.

"a good product or service is always have to be customer centric, affordable and flexible for customer needs, companies and businesses need to understand the overall customer satisfaction on every aspect and level of product or service delivery, every successful company or business keep the customer satisfaction at top of the product or service design and develop strategies and process to continue positive experience among customers and keep customer satisfaction level at high.Asplor research assist the companies and businesses for optimization and increase customer satisfaction by gathering high quality customer feedback and customer experience with market sentiments, our services will help companies and businesses to take the best decision with strong data and market research.Asplor research provide mix methods for customer satisfaction studies to gauge the product or service performance in the market and against competition, basic factors like quality, quantity, price and performance should be measured in accordance with customer satisfaction, measuring the satisfaction, expectations, pricing, re purchase or renewal and recommendation will provide the overall customer satisfaction and also help in discovering concerning areas.Asplor research provides unique and innovative approach towards customer satisfaction research through our deep industry knowledge we help our clients and businesses to recognize and implement ground breaking ideas, deep understanding into consumers sentiments, brand awareness and optimization for product and services and increase overall customer satisfaction.Our customer satisfaction research services will provide you most appropriate and actionable research reports; we provide much needed customer satisfaction research services and some of key takeaways and offerings are mentioned below:customer feedbackcustomer satisfaction, retention and loyaltycustomer experiencecustomer complaintscustomer pre & post sales experiencecustomer recommendation levelnet promoter score (nps)social media and complaint researchasplor research have a vast experience in conducting customer satisfaction research, we provide full range of services in customer satisfaction research solutions to our clients.Please feel free to contact us for more

"in-store research is a specialized research for the products sell in retail environment, it provides in depth insights on customer interaction with the product in retail environment, it allow companies to effectively track and optimize the product performance and to understand the way to satisfy the customer.Asplor research assist the companies and businesses for optimization and increase customer engagement with products by gathering high quality customer feedback and customer experience in store, our services provide better approach towards the research and probe the customer in natural retail environments and help companies and businesses to optimize the product and offering according to market sentiments. Asplor research in-store research or audit store audit at retail locations and provide product effectiveness and other brand promotional activities report which in turn help companies and business to optimize their products and offerings, it also provide insights about the customer interaction with the product and deep understanding of how customer is interacting with product in natural environment.Asplor research provides unique and innovative approach towards in-store research through our deep industry knowledge we help our clients and businesses to recognize and implement ground breaking ideas, deep understanding into consumers sentiments, product awareness and optimization for product and services and increase overall customer satisfaction.Our customer in-store research services will provide you most appropriate and actionable research reports; we provide much needed in-store research services and some of key takeaways and offerings are mentioned below:best practicescustomer behavior towards productcustomer needs and engagementcompetitive insightscustomer experience in storein-store messaging awareness and impactmotivation, attitude and perceptionspricing product and marketing mixcustomer pre & post sales experiencepromotional effectivenesspurchase habits and attituderegional and cultural differencesasplor research have a vast experience in conducting in-store research, we provide full range of services in-store research solutions to our clients.Please feel free to contact us for more

"health & nutrition market is growing very rapidly as the customers are becoming more and more aware and interested about what they are eating and the benefits they are getting, customers are health conscious now and they are purchasing brands which are beneficial for them the nutrition chart at the back of product become more important than the price and it became a sensitive issue to eat healthy. The health and nutrition market is also growing rapidly and becoming more and more competitive with involvement of many companies in the sector due to which it is very essential for the companies to keep track of the stake holders requirements and keep ahead of competitive market.Asplor research uses highly specialized quantitative and qualitative techniques tracking techniques to monitors health and nutrition sectors changing environments, our innovative focus groups and other methodologies keep our clients well informed of the market, we track changes in health and nutrition industry and keep our clients informed.Asplor research provide its service in health and nutrition industry, we keep track of specialty brands, benchmarks and manufacturers across all the targeted groups. Our attention is always for details and remain focus on optimal costs and specialty health and nutrition products across the industry.Our health and nutrition market research services will provide you most appropriate and actionable research methodologies; we provide much needed services for businesses like:customer needs assessmentstake holders researchkey opinion leader research (kols)pricing researchcustomer satisfactionasplor research have a vast experience in health and nutrition market research, we provide full range of services in health and nutrition market research and solutions to our clients.